15 April 2020
iProov, the world’s leading provider of biometric authentication technology, today announced the launch of iProov Web, bringing genuine presence assurance to the web browser.
Since 2018, over 3 million people have used iProov’s patented Flashmark technology in mobile apps to confirm their genuine presence. Users wanting to access a bank account or register for secure services simply hold their phone or other mobile device in front of their faces, and a unique colored illumination completes the genuine presence assurance by confirming that it is the right person and a real person, authenticating themselves right now.
The world’s most security-conscious organizations, including the US Department of Homeland Security, the UK Home Office, Standard Bank in South Africa, and ING in the Netherlands, are using iProov technology in large-scale applications.
iProov Web now extends effortless genuine presence assurance to web browsers, allowing users to securely “iProov” themselves on their laptop and desktop computers, tablets, kiosks, and other devices. Larger purchases are still being made via desktops/laptops, which accounted for 37% of web traffic in 2019 but delivered 56% of web revenue.
Large-scale use of iProov worldwide shows that iProov Web will enable organizations to deliver:
Applications for iProov Web’s simple, secure user experience include:
“iProov Web is a game changer for the digital identity industry,” said Andrew Bud, CEO of iProov. “Millions of people around the world have iProoved themselves on a mobile app, accessing online government, banking or travel services securely by proving that they are who they say they are and that they are genuinely present during the authentication.”
Bud continued, “With iProov Web, we are now enabling organizations to deliver the same uniquely secure and effortless authentication process on a web browser. Users without smartphones or those who prefer to use laptops or desktop computers for online banking or other secure services can now benefit from the same effortless user journeys as mobile users. It means a hugely improved digital customer experience, greater inclusivity and accessibility, and access to a larger audience.”
Founded in 2011 by CEO Andrew Bud, iProov is a world leader in spoof-resistant, biometric facial verification technology. Its technology is used by banks and governments around the world for secure customer onboarding, logon and authentication to ensure new and returning users are genuine and to guard them against fraudulent attempts to gain access to personal data or use a stolen identity. For more information, please see www.iproov.com or follow us on LinkedIn or Twitter.